Project Ark and Lay’s Romania are bringing the world something it can never have too much of: SMILES. Lay’s, a PepsiCo brand, has launched an “ImpactNFT” composed from over 3,000 smiles from Lay’s lovers. The ImpactNFT is a first-of-its-kind for Lay’s, and PepsiCo, incorporating social marketing with blockchain technology to deliver both community and environmental impact to blockchain natives, conscious consumers […]
UREEQA is helping to make more digital art history in South America with the world’s first Brazilian Carnival NFT on behalf of the legendary Império Serrano samba school and the Brazilian entertainment company Abrakazum. In addition to a piece of unique Carnival-related art, the samba school will tokenize the Império Serrano flag carried during the […]
The9 Limited, an established Internet company, announced that it has formally stepped into the Non-Fungible Token (“NFT”) business. NFTSTAR Singapore Pte. Ltd., a Singapore wholly owned subsidiary of The9 Limited, will launch a NFT trading and community platform NFTSTAR, which is expected to be officially launched in the fourth quarter of this year, while user pre-registration incentive program is now […]