Assetera and Archax Partner to Expand Tokenized Asset Distribution Across EU/EEA

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Assetera and Archax have announced a strategic partnership aimed at enhancing the distribution of tokenized real-world assets (RWAs) across the EU and European Economic Area (EEA). This collaboration marks a significant step forward in bridging the gap between traditional finance and the digital asset market, providing investors with access to a broad range of tokenized products listed on Archax, including Funds and Structured Products.

As part of the partnership’s launch, tokenized access to money-market funds managed by abrdn, a global investment firm overseeing GBP 506 billion in assets, will be the first products made available on the Assetera platform. These funds represent the beginning of a wider offering, with additional products from other asset managers expected to follow.

Thomas Labenbacher of Assetera emphasized the transformative nature of tokenization for the financial industry: “Tokenization represents a once-in-a-generation opportunity for financial services, with McKinsey forecasting the market could reach $4 trillion by 2030. It’s essential for institutions to collaborate with trusted providers, and we’re excited to partner with Archax, leveraging their technology to expand tokenized asset distribution.”

A New Era for Digital Assets in Europe

By combining Archax’s regulated digital securities infrastructure with Assetera’s expertise in decentralized finance (DeFi), the partnership seeks to provide new opportunities for both investors and issuers. The collaboration enables access to both primary sales and secondary market trading on the Assetera platform, ensuring increased liquidity and seamless trading experiences for tokenized assets.

Nick Donovan from Archax highlighted the importance of the partnership: “This collaboration sets a new benchmark for digital asset distribution in the EU/EEA. By integrating Archax’s regulated infrastructure with Assetera’s market, we’re advancing the adoption of tokenized assets across Europe, offering investors a secure and compliant way to access a range of digital products.”

Expanding Reach and Liquidity for Tokenized Assets

Tokenization of real-world assets, such as money-market funds and other investment products, allows for fractional ownership and easier transfer of assets, which can increase liquidity and broaden access for a wider range of investors. This innovative approach also brings greater transparency, security, and efficiency to asset management and trading.

The partnership is particularly timely as Europe continues to explore new regulatory frameworks for digital finance. By offering tokenized versions of traditional financial products in a regulated environment, Assetera and Archax aim to provide institutions and investors with greater flexibility and reliability in their investment strategies.

The collaboration between Assetera and Archax marks a significant milestone in the growing trend toward tokenization, offering a credible and regulated platform for digital asset investment in the EU/EEA. As more traditional financial products become available in tokenized formats, the partnership will continue to expand its offerings, setting the stage for broader adoption of digital assets in Europe.


About Archax

Archax is the first digital securities exchange regulated by the UK’s Financial Conduct Authority (FCA). Catering to institutional investors, Archax also holds FCA brokerage, custody, and crypto permissions, positioning itself as a leading bridge between traditional capital markets and blockchain-based assets. The Archax team combines expertise from traditional finance with a deep understanding of blockchain technology, enabling the evolution of tokenized markets in a secure and transparent manner.

About Assetera

Assetera is a digital asset marketplace providing access to tokenized real-world assets through a regulated decentralized finance (DeFi) platform. By working with trusted partners like Archax, Assetera is accelerating the adoption of digital assets, offering secure and efficient investment solutions across the EU/EEA.


Image by Karsten Würth from Unsplash

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