Malaysia has launched its first Real World Asset (RWA) project for real estate through The Real Lifestyle Company (TRL), revolutionizing property investment. TRL is set to tokenize $23 million worth of residential properties, enabling investors to purchase fractional shares of real estate for as little as $50. This marks a significant leap in the integration of blockchain technology into Malaysia’s real estate market.
TRL’s pioneering platform differs from conventional tokenization platforms by focusing on property portfolios, amplifying and diversifying yields for investors. Its asset-backed token ($TRLX) offers a “liquid-on-demand” option, providing unparalleled flexibility for real estate investors. This feature, combined with blockchain’s transparency and security, positions TRL as a leader in the RWA space.
“This launch is a major step in democratizing access to real estate, bridging the gap between crypto-native investors and traditional real estate opportunities,” said Adrian Gaffor, TRL’s Co-founder and CEO. “RWA tokenization is a key growth area in the crypto space, and TRL is leading the charge by making real estate investments accessible to a broader audience, driving financial inclusion and mass adoption.”
TRL’s unique model offers monthly yield returns to investors, making it easier for both local and global participants to begin their real estate investment journey. The platform launched in August 2024, allowing users to acquire fractionalized real estate shares through $TRLX tokens, representing ownership in properties across several countries. These tokens can be purchased with either cryptocurrency or fiat currency, providing versatility to investors.
In addition to investment opportunities, TRL is introducing the world’s first home subscription service, which allows users to stay in tokenized properties across the globe. This innovative service, part of TRL’s consumer product lineup, aims to offer unprecedented flexibility for global living arrangements, aligning with TRL’s mission to solve real-world problems through tokenized real estate.
TRL also completed its first funding round earlier this year, paving the way for aggressive expansion in Q3 2024. The initial phase includes the tokenization of eight properties in Dubai, including those developed by EMAAR, the renowned developer behind the Burj Khalifa. Subsequent phases will extend to properties in Malaysia and Bali.
Photo by D. for N . on Unsplash
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